Two lessons
1. Driverless is glamorous.
2. I know little about celebrity stuff, though I have seen a good bunch of the current Oscar contenders.
3. Extra lesson: Berlin is a cool city, so it was a spot-on place to pull this sleek PR stunt.
Tuesday, February 16, 2016
Self-Driving to the Stars
Audi scores a major public relations coup by ferrying a move star (really, I have no idea who this guy is) to a major film festival in Berlin (that I have never heard of).
Two lessons
1. Driverless is glamorous.
2. I know little about celebrity stuff, though I have seen a good bunch of the current Oscar contenders.
3. Extra lesson: Berlin is a cool city, so it was a spot-on place to pull this sleek PR stunt.
Two lessons
1. Driverless is glamorous.
2. I know little about celebrity stuff, though I have seen a good bunch of the current Oscar contenders.
3. Extra lesson: Berlin is a cool city, so it was a spot-on place to pull this sleek PR stunt.
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